Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Canisius CollegeGeneralAppeal
University of Massachusetts AmherstGeneralAppeal
UC BerkeleyGeneralAppeal
University of Santa BarbaraGeneralAppeal
Alverno CollegeGeneralAppeal
Humboldt State UniversityGeneralAppeal
Epiphany SchoolGeneralAppeal
Stanford University, School of EngineeringGeneralAppeal
Birmingham-Southern CollegeGeneralAppeal
Interlochen Center for the ArtsGeneralAppeal
Washington University in St. LouisGeneralAppeal
Mount Mercy UniversityGeneralAppeal
University of VirginiaGeneralAppeal
Colgate UniversityGeneralAppeal
University of VirginiaGeneralAppeal
Embry-Riddle Aeronautical UniversityGeneralAppeal
Washington University in St. LouisGeneralAppeal
Fairleigh Dickinson UniversityGeneralAppeal
St. Benedict's PrepGeneralAppeal
Stanford UniversityParentsAppeal
  Institution Audience Purpose