Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Ave Maria UniversityGeneralAppeal
Birmingham-Southern CollegeGeneralAppeal
California State University San MarcosGeneralAppeal
California State University, Northridge (CSUN)GeneralAppeal
Central CollegeGeneralStewardship
Central CollegeGeneralAppeal
Fox Valley Technical College FoundationGeneralAppeal
George Mason UniversityGeneralAppeal
Hope CollegeGeneralAppeal
Humboldt State UniversityGeneralAppeal
Illinois CollegeReunion AlumniAppeal
Indiana UniversityGeneralAppeal
James Madison UniversityFaculty/StaffAppeal
Kean UniversityGeneralAppeal
Marymount Manhattan CollegeParentsAppeal
Massachusetts College of Art and DesignGeneralAppeal
Massachusetts College of Art and DesignGeneralAppeal
Massachusetts Institute of TechnologyGeneralAppeal
Mount Mercy UniversityGeneralAppeal
Red Deer PolytechnicGeneralAppeal
  Institution Audience Purpose