Samples

AGN’s Sample Library includes over a thousand submissions from annual giving programs around the world including direct mail appeals, emails, videos, phone scripts, stewardship pieces, volunteer materials, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

Click here to submit your own sample.



 Title Institution Category FY
Giving Day Save the Date PostcardA.T. Still UniversitySpecial Campaigns/Challenges2021
Athletics Parents Giving CircleAdelphi UniversityDirect Mail Appeals2020
Med School Parent Year End AppealAlbert Einstein College of MedicineDirect Mail Appeals2019
Gift Impact ReportAllendale Columbia SchoolStewardship Communications2021
Fall AppealAllendale Columbia SchoolDirect Mail Appeals2022
Alumni Association Life Member AppealAlumni Association of the University of MichiganDirect Mail Appeals2021
Renewal Calling ScriptAlverno CollegePhonathon Materials2020
Student Caller Job DescriptionAlverno CollegePhonathon Materials2020
"Perfect Pair" Sock AppealAmerican UniversityDirect Mail Appeals2018
Alumni Funded Scholarship for SeniorsAve Maria UniversitySpecial Campaigns/Challenges2020
Fall Appeal Featuring Archive PhotosAvon Old Farms SchoolDirect Mail Appeals2021
Parent COVID Return to Campus AppealAvon Old Farms SchoolEmail Appeals2021
#TeacherTuesday Campaign MaterialsAvon Old Farms SchoolSpecial Campaigns/Challenges2020
Grandparent Information RequestAvon Old Farms SchoolMisc/Other2021
General Calling ScriptBabson CollegePhonathon Materials2021
Phonathon Pledge Reminder Email & VideoBabson CollegePhonathon Materials2021
Young Alumni Philanthropy SurveyBarnard CollegeStewardship Communications2022
Parent Phonathon Training ManualBellarmine College PreparatoryVolunteer Materials2020
Parent Chair Purchase AppealBirmingham-Southern CollegeDirect Mail Appeals2021
Customized Anniversary AppealBirmingham-Southern CollegeDirect Mail Appeals2021
 Title Institution Category FY