Best in Annual Giving – Sample Library

Welcome to AGN’s “Best in Annual Giving” Sample Library which contains hundreds of examples from annual giving programs around the world, including direct appeals, stewardship communications, volunteer materials, and other fundraising ideas. AGN members get exclusive access to the entire library where they can search for ideas and get inspired by the work of others.


Search for Ideas

Looking for some inspiration or new ideas to reinvigorate your annual giving efforts? AGN Members get exclusive access to the sample library which is searchable by keyword or filter by category. Authorized users should have their member code available in order to log in. Explore the library now!


Enter Your Work

Each year AGN invites educational fundraising professionals to enter their best work as part of its annual Best in Annual Giving Awards. Submissions are now being accepted and can include direct appeals, stewardship communications, volunteer materials, and other fundraising ideas. Winners will be announced later this year. Enter your work today!


Past Awardees 

AGN’s Best in Annual Giving Awards receive hundreds of entries and nominations each year, which are judged by a panel of our distinguished faculty in terms of quality, creativity, and overall effectiveness. See a list of last year’s award recipients below and find all other past awardees (indicated by star) in the library. Click on each listing to learn more.


Phonathon Takes a Snooze Update
Drake University

July Club “Early Gift” Appeal
Westover School

“Tiger’s Take Up Space” Giving Day Appeal
LSU Foundation

“Happy Birthday, Larry” Departmental Appeal
University of Virginia

National Superhero Day Appeal
Stockton University

“Fa-la-la-la” GivingTuesday Appeal
Trinity Hall

“Our Paths Cross Here” Giving Day Appeal
Ohio Wesleyan University

Faculty & Staff “Door Hanger” Appeal
Kettering University

Steamboat Society Leadership Gift Appeal
University of Wyoming Foundation

Young Alumni Gift Impact Report
Yale University

“Camel Cutout” Giving Day Appeal
Campbell University

Dean’s Society Direct Mail Appeal
Albert Einstein College of Medicine

For more information, please email us at [email protected] or call 888.407.5064.