Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Davidson CollegeGeneralAppeal
University of Tennessee at ChattanoogaGeneralAppeal
University of North Texas Health Science CenterGeneralAppeal
The University of Texas at AustinGeneralAppeal
Florida State UniversityGeneralAppeal
McMaster UniversityGeneralAppeal
Stanford Medicine (Medical Center Development)GeneralAppeal
Mount St. Joseph UniversityGeneralAppeal
Mount St. Joseph UniversityGeneralAppeal
Saint Ignatius High SchoolGeneralAppeal
Boston CollegeGeneralAppeal
UMass Amherst FoundationGeneralAppeal
Brown UniversityGeneralAppeal
Cleveland State UniversityGeneralAppeal
Colorado State UniversityGeneralStewardship
Vassar CollegeGeneralStewardship
Wellesley CollegeGeneralAppeal
Kean University FoundationGeneralStewardship
University of Iowa Center for AdvancementGeneralAppeal
University of Northern IowaGeneralAppeal
  Institution Audience Purpose