Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Luther CollegeGeneralAppeal
Dartmouth HealthGeneralAppeal
University of North Florida FoundationGeneralAppeal
KU EndowmentGeneralAppeal
West Chester University FoundationGeneralAppeal
University of Chicago, Booth School of BusinessGeneralAppeal
UF Health St. Johns FoundationGeneralAppeal
British Columbia Institute of TechnologyGeneralAppeal
Northwestern Pritzker School of LawGeneralAppeal
Linfield UniversityGeneralAppeal
Boston University Development and Alumni RelationsGeneralAppeal
Westmoreland County Community College Educational FoundationGeneralAppeal
Cal PolyGeneralAppeal
Chicago Botanic GardenGeneralAppeal
Boston UniversityGeneralAppeal
Hope CollegeGeneralAppeal
University of Colorado Colorado SpringsGeneralAppeal
Wingate UniversityGeneralAppeal
University of Oklahoma FoundationGeneralAppeal
University of North Carolina School of the ArtsGeneralAppeal
  Institution Audience Purpose