Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Knox CollegeGeneralAppeal
Occidental CollegeYoung AlumniAppeal
University of Wisconsin- River FallsGeneralAppeal
Collegiate SchoolGeneralAppeal
Germantown AcademyYoung AlumniAppeal
Texas A&M UniversityYoung AlumniAppeal
Kettering UniversityYoung AlumniAppeal
Brigham Young UniversityYoung AlumniAppeal
Birmingham-Southern CollegeGeneralAppeal
Midland UniversityYoung AlumniAppeal
Endicott CollegeYoung AlumniAppeal
University of Alabama BirminghamGeneralAppeal
California State University San MarcosGeneralAppeal
California State University San MarcosGeneralAppeal
California State University San MarcosGeneralAppeal
University of Texas Health San AntonioGeneralAppeal
The Athenian SchoolParentsAppeal
University of North DakotaGeneralAppeal
Macomb Community CollegeGeneralAppeal
Pacific Lutheran UniversityGeneralAppeal
  Institution Audience Purpose