Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Case Western Reserve UniversityGeneralAppeal
Wofford CollegeGeneralAppeal
Case Western Reserve UniversityGeneralAppeal
Fort Lewis College FoundationGeneralAppeal
Eastern Virginia Medical SchoolGeneralAppeal
Seattle UniversityParentsAppeal
BYU–HawaiiGeneralAppeal
The Ohio State UniversityGeneralAppeal
UNI FoundationGeneralAppeal
Scripps Research InstituteGeneralAppeal
Texas Tech UniversityGeneralAppeal
University of Colorado DenverStudentsAppeal
California State University, San BernardinoGeneralAppeal
Head-Royce SchoolGeneralAppeal
The Lovett SchoolGeneralAppeal
The Lovett SchoolParentsAppeal
Northeastern LawGeneralAppeal
Doane UniversityParentsAppeal
UF Health St. Johns FoundationGeneralAppeal
University of MarylandGeneralAppeal
  Institution Audience Purpose