Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
McPherson CollegeGeneralStewardship
McPherson CollegeGeneralAppeal
University of Maryland, Baltimore CountyGeneralAppeal
Ohio UniversityGeneralAppeal
South Dakota State UniversityGeneralVolunteer Materials
PrincipiaGeneralAppeal
Brown UniversityGeneralStewardship
Texas A&M International UniversityGeneralAppeal
Gerstell AcademyGeneralAppeal
Ave Maria UniversityGeneralAppeal
Mary McDowell Friends SchoolGeneralVolunteer Materials
John Burroughs SchoolGeneralOther
Knox CollegeGeneralAppeal
University of Wisconsin- River FallsGeneralAppeal
Collegiate SchoolGeneralAppeal
Mt. Bethel Christian AcademyGeneralStewardship
Birmingham-Southern CollegeGeneralAppeal
University of Alabama BirminghamGeneralAppeal
California State University San MarcosGeneralAppeal
California State University San MarcosGeneralAppeal
  Institution Audience Purpose