Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Massachusetts Institute of TechnologyYoung AlumniAppeal
Mount Mercy UniversityGeneralAppeal
Northwestern Pritzker School of LawGeneralAppeal
Oakwood SchoolGeneralAppeal
Ohio UniversityGeneralAppeal
Oregon State University FoundationGeneralAppeal
Portland State University FoundationGeneralAppeal
RUSH University Medical CenterGeneralAppeal
Saint John's University (MN)GeneralAppeal
Saint Mary's CollegeGeneralAppeal
Sarah Lawrence CollegeGeneralAppeal
Scripps CollegeGeneralAppeal
Seattle UniversityGeneralAppeal
SMUGeneralAppeal
South Dakota State UniversityGeneralAppeal
St. Benedict's PrepGeneralAppeal
Stanford UniversityParentsAppeal
Stanford University, School of EngineeringGeneralAppeal
Temple UniversityGeneralAppeal
The Ethel Walker SchoolGeneralAppeal
  Institution Audience Purpose