Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
UF Health St. Johns FoundationGeneralAppeal
University of Chicago, Booth School of BusinessGeneralAppeal
Bowdoin CollegeParentsAppeal
KU EndowmentGeneralAppeal
Luther CollegeGeneralAppeal
CSUSBGeneralAppeal
West Chester University FoundationGeneralAppeal
University of North Florida FoundationGeneralAppeal
Dartmouth HealthGeneralAppeal
Kean University FoundationGeneralStewardship
Hope CollegeGeneralAppeal
University of Wyoming FoundationGeneralAppeal
University of Tennessee Health Science CenterGeneralAppeal
University of OregonGeneralAppeal
Saint Mary's CollegeGeneralAppeal
The Ethel Walker SchoolGeneralAppeal
Portland State University FoundationGeneralAppeal
University of WashingtonGeneralAppeal
Hope CollegeGeneralAppeal
Adelphi UniversityGeneralAppeal
  Institution Audience Purpose