Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Indiana UniversityGeneralAppeal
Texas Woman's UniversityGeneralAppeal
Red Deer PolytechnicGeneralAppeal
University of MissouriGeneralAppeal
California State University, Northridge (CSUN)GeneralAppeal
Birmingham-Southern CollegeGeneralAppeal
Ave Maria UniversityGeneralAppeal
Central CollegeGeneralAppeal
Smith CollegeReunion AlumniAppeal
Massachusetts College of Art and DesignGeneralAppeal
Massachusetts College of Art and DesignGeneralAppeal
Kean UniversityGeneralAppeal
Rowan UniversityGeneralOther
Utah Valley UniversityGeneralStewardship
Central CollegeGeneralStewardship
  Institution Audience Purpose