Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
University of MissouriGeneralAppeal
Fox Valley Technical College FoundationGeneralAppeal
James Madison UniversityFaculty/StaffAppeal
University of San DiegoGeneralAppeal
Washington University in St. LouisGeneralAppeal
Rowan UniversityGeneralOther
Marymount Manhattan CollegeParentsAppeal
Humboldt State UniversityGeneralAppeal
Illinois CollegeReunion AlumniAppeal
Massachusetts Institute of TechnologyGeneralAppeal
University of British ColumbiaGeneralAppeal
George Mason UniversityGeneralAppeal
South Dakota State UniversityGeneralAppeal
Syracuse UniversityGeneralAppeal
Kean UniversityGeneralAppeal
Texas Woman's UniversityGeneralAppeal
University of Massachusetts DartmouthGeneralAppeal
Hope CollegeGeneralAppeal
Indiana UniversityGeneralAppeal
Central CollegeGeneralStewardship
  Institution Audience Purpose