Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Marietta CollegeGeneralStewardship
Vassar CollegeGeneralStewardship
KU EndowmentGeneralStewardship
Wayne State UniveristyGeneralStewardship
NC State UniversityGeneralStewardship
Regis CollegeGeneralStewardship
Virginia Military InstituteGeneralStewardship
Ohio UniversityGeneralAppeal
Tennessee Tech UniversityGeneralAppeal
Knox CollegeGeneralAppeal
Stanford UniversityParentsAppeal
Washington University in St. LouisGeneralAppeal
Grand Rapids Community CollegeGeneralAppeal
Colgate UniversityGeneralAppeal
South Dakota State UniversityGeneralAppeal
Louisiana State UniversityGeneralAppeal
Scripps CollegeGeneralAppeal
University of WyomingGeneralAppeal
Wayne State UniversityGeneralAppeal
Wofford CollegeGeneralAppeal
  Institution Audience Purpose