Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Wofford CollegeGeneralAppeal
Case Western Reserve UniversityGeneralAppeal
KU EndowmentGeneralStewardship
Wayne State UniveristyGeneralStewardship
Wayne State UniversityGeneralAppeal
Scripps CollegeGeneralAppeal
Louisiana State UniversityGeneralAppeal
NC State UniversityGeneralStewardship
High Point UniversityGeneralAppeal
South Dakota State UniversityGeneralAppeal
University of WyomingGeneralAppeal
Grand Rapids Community CollegeGeneralAppeal
Virginia Military InstituteGeneralStewardship
Knox CollegeGeneralAppeal
Ohio UniversityGeneralAppeal
Tennessee Tech UniversityGeneralAppeal
Regis CollegeGeneralStewardship
Stanford UniversityParentsAppeal
Washington University in St. LouisGeneralAppeal
Marietta CollegeGeneralStewardship
  Institution Audience Purpose