Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
University of ArizonaStudentsAppeal
Vanderbilt UniversityReunion AlumniAppeal
Christ Church Episcopal SchoolGeneralAppeal
University of WyomingGeneralAppeal
Christ Church Episcopal SchoolParentsAppeal
The Athenian SchoolParentsAppeal
Towson UniversityGeneralAppeal
The Roeper SchoolParentsAppeal
RUSH University Medical CenterGeneralAppeal
Stockton UniversityGeneralAppeal
NC State UniversityParentsAppeal
University of Wisconsin-La CrosseYoung AlumniAppeal
Washington University in St. LouisGeneralAppeal
Johns Hopkins UniversityGeneralAppeal
The Ethel Walker SchoolGeneralAppeal
University of WashingtonGeneralAppeal
James Madison UniversityGeneralAppeal
James Madison UniversityGeneralOther
  Institution Audience Purpose