Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
James Madison UniversityGeneralAppeal
University of WashingtonGeneralAppeal
The Ethel Walker SchoolGeneralAppeal
Johns Hopkins UniversityGeneralAppeal
Washington University in St. LouisGeneralAppeal
RUSH University Medical CenterGeneralAppeal
Stockton UniversityGeneralAppeal
Christ Church Episcopal SchoolGeneralAppeal
Towson UniversityGeneralAppeal
University of WyomingGeneralAppeal
James Madison UniversityGeneralOther
NC State UniversityParentsAppeal
The Roeper SchoolParentsAppeal
The Athenian SchoolParentsAppeal
Christ Church Episcopal SchoolParentsAppeal
Vanderbilt UniversityReunion AlumniAppeal
University of ArizonaStudentsAppeal
University of Wisconsin-La CrosseYoung AlumniAppeal
  Institution Audience Purpose