AGN’s Sample Library includes over a thousand submissions from annual giving programs around the world including direct mail appeals, emails, videos, phone scripts, stewardship pieces, volunteer materials, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

Click here to submit your own sample.

 Title Institution Category FY
Giving Day Save the Date MailerBoston UniversityDirect Mail Appeals2019
New Leadership Society Launch PackageBoston UniversityLeadership Giving Materials2020
COVID-19 Postponed Giving Day AppealBoston UniversityEmail Appeals2020
Low Cost Virtual Event IdeasBoston UniversityMisc/Other2021
Alumni Mental Health Webinar InvitationBoston UniversityMisc/Other2020
Young Alumni Postcard with StickerBoston UniversityStewardship Communications2022
Business School Dean's AppealBrandeis UniversityDirect Mail Appeals2021
Parent Leadership Council InvitationBrandeis UniversityLeadership Giving Materials2021
Staff Member Slime ChallengeBrehm Preparatory School FoundationSpecial Campaigns/Challenges2020
#GivingTuesday Staff ChallengesBrehm Preparatory School FoundationSpecial Campaigns/Challenges2018
Valentine's Day Challenge E-AppealBrehm Preparatory School FoundationEmail Appeals2021
Trustee Challenge & Face Mask AppealBrevard CollegeDirect Mail Appeals2021
Annual Giving Impact Report EmailBrigham Young UniversityStewardship Communications2018
Appeal Featuring Alumni StoriesBrigham Young UniversityDirect Mail Appeals2019
Leadership Direct Mail AppealBrigham Young University HawaiiDirect Mail Appeals2018
Donor Advised Fund AppealBrown UniversityDirect Mail Appeals2021
CARES Act Benefits Appeal EmailBrown UniversityDirect Mail Appeals2021
Brown UniversityPhonathon Materials2020
Multi-Channel Fall Annual CampaignBrunswick SchoolSpecial Campaigns/Challenges2021
Summer Alumni Engagement Email CampaignBucknell UniversityEmail Appeals2018
 Title Institution Category FY