Samples

AGN’s Sample Library includes over a thousand submissions from annual giving programs around the world including direct mail appeals, emails, videos, phone scripts, stewardship pieces, volunteer materials, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

Click here to submit your own sample.



 Title Institution Category FY
#GivingTuesday Newspaper-style AppealKent State UniversityDirect Mail Appeals2022
#GivingTuesday Matching CampaignKent State UniversitySpecial Campaigns/Challenges2022
"Find Flash" Mascot Search ChallengeKent State UniversitySpecial Campaigns/Challenges2019
Phonathon Special Occasion PackagesKent State UniversityPhonathon Materials2020
Giving Tuesday Appeal Featuring MascotKent State UniversityDirect Mail Appeals2019
Kettering Keepers Recurring Giving AskKettering UniversityMisc/Other2022
"FUNd Drive" Faculty/Staff AppealKettering UniversityDirect Mail Appeals2018
Student "Section" Sock ChallengeKettering UniversitySpecial Campaigns/Challenges2019
Fall Nursing Appeal LetterKeuka CollegeDirect Mail Appeals2018
"May the 4th" Giving DayKeuka CollegeSpecial Campaigns/Challenges2018
"We Miss You" End of Year AppealKimball Union AcademyDirect Mail Appeals2019
Volunteer HandbookKing SchoolVolunteer Materials2018
Annual Fund Impact Fall AppealKing's CollegeDirect Mail Appeals2020
EOY Reminder to almost Lapsed DonorsKnox CollegeEmail Appeals2022
Fiscal Year End Scholarship AppealKnox CollegeDirect Mail Appeals2018
Alumni Profiles Spring Appeal SeriesKnox CollegeDirect Mail Appeals2019
Alumni MagazineKnoxville Catholic High SchoolMisc/Other2020
"Power of One" Direct Mail AppealKU EndowmentDirect Mail Appeals2020
Endowment Appeal with Calendar PremiumKU EndowmentDirect Mail Appeals2020
Special Institute AppealKU Endowment AssociationDirect Mail Appeals2019
 Title Institution Category FY