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Survey Results: Giving Day Marketing 2022
Research conducted on 02/15/2022
The following data was collected as a part of AGN's ongoing research on industry trends and best practices. It reflects the perspectives, priorities and opinions of active fundraising professionals at educational institutions and other nonprofits. To find additional research and discover other tools for fundraising success, visit AGN's Resource Center or contact us at [email protected] or call 888.407.5064.
Which of the following will be the MOST important channel for promoting your next giving day?

How would you describe the role of volunteers in spreading the word about giving day?

What will be the MOST important metric in determining the success of your next giving day?

To find additional research and discover other tools for fundraising success, visit AGN's Resource Center or contact us at [email protected] or call 888.407.5064.