University of Delaware – Gift Tags Holiday Appeal

Posted on 03/15/2021

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Title Gift Tags Holiday Appeal
Institution University of Delaware
Submitted By Gina Frushon
Administrative Assistant
Category Direct Mail Appeals
Institution Type College / University
What fiscal year did this effort occur? 2020
Description Message thanking donors for past support and all they have made possible at UD with their gifts. Also focused on a time of thanksgiving, since this dropped at the end of November. Donors were encouraged to consider what they were thankful for at UD and make a gift supporting that area.
What makes this unique One of the unique design features of this piece was the artwork on the front of the holiday card. This creation was hand drawn by an alumna of UD. Elements of this artwork were also carried over to the gift tags that were included with the card.
Outcome Pending


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