UNC Wilmington
| Audience | Parents |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
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| Description | This direct mail piece was sent to 3 segments of parents (new, current and legacy) and was intended to be a first impression piece to welcome parents back or into the Seahawk family. It was a die-cut self-mailer and included a proud parent decal glue dotted inside. Along with a welcome letter from our Associate Vice Chancellor, details about upcoming events on campus laid the groundwork for follow-up planned solicitations. |
| Submitted By | Lindsay Skinner - Associate Director of Annual Giving |
| Award Recipient | |
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