Georgia State University
| Audience | General |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
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| Description | These are our FY24 Giving Day appeals. There are three versions. A lybunt/sybunt self-mailer and a long-lapsed and long-lapsed young alumni postcard. This year we did a rebrand for Giving Day with a new logo and graphic elements. The self-mailer alone outperformed our FY23 mailing. |
| Submitted By | Ashley Watts - Associate Director Annual Giving |
| Year | 2023 |
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