The Principia
| Audience | General |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
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| Description | This appeal is for our Gold & Blue (athletics) fund. We did a month-long drip campaign which included videos of athlete alums, emails, and this appeal. The appeal featured photos and quotes from the same alums that were in the videos. |
| Submitted By | Samantha Schaberg - Advancement Marketing Manager |
| Year | 2023 |
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