University of Florida
| Audience | General |
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| Purpose | Appeal |
| Click image to view complete sample |
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| Description | The University of Florida is home to over 400,000 bats who reside in specially-built bat houses. Crowds gather regularly to watch the bats fly at night. For the Name-a-Bat campaign, donors can "name" one of these bats and receive an automated, custom bat certificate. |
| Submitted By | Megan Poole - Senior Director, Annual Giving |
| Award Recipient | |
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