Eastern Illinois University
| Audience | General |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
|
| Description | Each Spring, we send out a direct mail appeal to lapsed donors. We did four segments and this one was sent to alumni who had been affiliated with a campus group or organization. The letter came from the Director of Student Life and was not specific to any one organization. |
| Submitted By | Matt Williams - Director of Annual Fund and Alumni Communication |
| Year | 2021 |
| Keywords |
|
AGN Members receive unlimited access to our resources, discounts, and other benefits. Click here to learn more.
Want to stay up-to-date on best practices in annual giving? Click here to follow AGN's Page on Linkedin!
- s
- s