Wisconsin Foundation and Alumni Association
| Audience | Parents |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
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| Description | These two letters were sent to parents in Fall 2022. The one signed by a student was sent in October and the one signed by the chancellor was sent in December. The October letter was significantly more successful than the December letter, despite year-end letters typically outperforming other mailings. |
| Submitted By | Laura Markowitz - Senior Copywriter |
| Year | 2022 |
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