University of Chicago Booth School of Business
| Institution | University of Chicago Booth School of Business |
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| Submitted By | Celeste Goering - Senior Assistant Director, Reunion and Class Giving |
| Click image to view complete sample |
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| Description | This is the first reunion email direct appeal that each reunion milestone receives each FY. It is designed to introduce the gift chair for the class, provides an opportunity for the gift chair to add personalization about why they give back to Booth, and also announces the fundraising goals. |