Fairleigh Dickinson University

AudienceGeneral
PurposeAppeal
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Description

Fall appeal for FY20-21. Sent to last FY donors, lapsed donors from prior FY, and SYBUNTS. ~7,000 pieces mailed with a letter/ask from a current student.

Submitted ByKenneth Lam - Executive Director, Office of Alumni Relations and Development
Year2021
Keywords
  • Retention
  • Reactivation