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Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Central CollegeGeneralAppeal
Central Catholic High SchoolStudentsVolunteer Materials
Catholic University of AmericaGeneralAppeal
Case Western Reserve UniversityGeneralAppeal
Case Western Reserve UniversityGeneralAppeal
Case Western Reserve UniversityParentsAppeal
Case Western Reserve UniversityGeneralAppeal
Case Western Reserve School of Dental MedicineGeneralOther
Carroll UniversityReunion AlumniAppeal
Carroll UniversityGeneralAppeal
Carroll UniversityStudentsAppeal
Carroll UniversityGeneralAppeal
Carroll UniversityStudentsAppeal
Carroll UniversityYoung AlumniAppeal
Carroll CollegeGeneralStewardship
Carnegie Mellon UniversityGeneralStewardship
Carnegie MellonGeneralAppeal
Carleton CollegeReunion AlumniOther
Carleton CollegeGeneralStewardship
Carleton CollegeOtherVolunteer Materials
  Institution Audience Purpose