Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Kean UniversityGeneralAppeal
Massachusetts College of Art and DesignGeneralAppeal
Massachusetts College of Art and DesignGeneralAppeal
University of Wisconsin Stevens PointGeneralAppeal
California University of PennsylvaniaGeneralAppeal
University of Michigan Law SchoolGeneralAppeal
Mount Mercy UniversityGeneralAppeal
The Hun School of PrincetonGeneralAppeal
Boise State UniversityParentsAppeal
Johns Hopkins University & MedicineGeneralAppeal
University of VermontParentsAppeal
University of VermontGeneralAppeal
Allendale Columbia SchoolParentsAppeal
Smith CollegeReunion AlumniAppeal
Canisius CollegeGeneralAppeal
The State University of New York at OneontaGeneralAppeal
Fort Hays State UniversityGeneralAppeal
Colorado State UniversityGeneralAppeal
Colorado State UniversityGeneralAppeal
Forsyth SchoolGeneralAppeal
  Institution Audience Purpose