Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Wellesley CollegeGeneralAppeal
Wellesley CollegeOtherVolunteer Materials
Grand Valley State UniversityGeneralAppeal
Loyola University ChicagoGeneralStewardship
Colorado State UniversityGeneralStewardship
Colorado State UniversityGeneralAppeal
Holy Family UniversityGeneralAppeal
Grand Valley State UniversityStudents
California State University San MarcosGeneralAppeal
Seattle UniversityGeneralAppeal
University of Michigan School of InformationGeneralStewardship
University of North Carolina - WilmingtonGeneralStewardship
Loyola University ChicagoGeneralAppeal
Seattle UniversityGeneralStewardship
Columbia Business SchoolGeneralAppeal
Seattle UniversityParentsAppeal
Loyola University ChicagoGeneralAppeal
California State University San MarcosFaculty/StaffAppeal
California State University San MarcosStudentsVolunteer Materials
Vassar CollegeGeneralOther
  Institution Audience Purpose