Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
University of VirginiaGeneralAppeal
Kent State UniversityGeneralAppeal
Texas A&M International UniversityReunion AlumniAppeal
Lewis & ClarkParentsAppeal
Middlesex SchoolGeneralAppeal
University of Northern IowaGeneralAppeal
Brown UniversityGeneralAppeal
Virginia Commonwealth UniversityGeneralAppeal
Oberlin CollegeGeneralAppeal
St. John's PrepGeneralAppeal
Kean University FoundationGeneralAppeal
University of West FloridaGeneralAppeal
University of West FloridaGeneralAppeal
University of West FloridaFaculty/StaffAppeal
California State University San MarcosFaculty/StaffAppeal
BerkleeGeneralAppeal
Berklee College of MusicReunion AlumniAppeal
Concordia University, St. PaulGeneralAppeal
Illinois Wesleyan UniversityGeneralAppeal
Randolph CollegeGeneralAppeal
  Institution Audience Purpose