Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Fairfield UniversityGeneralAppeal
SDSU FoundationGeneralAppeal
Brown UniversityGeneralAppeal
Colorado State UniversityGeneralAppeal
Holy Family UniversityGeneralAppeal
California State University San MarcosGeneralAppeal
Seattle UniversityGeneralAppeal
Loyola University ChicagoGeneralAppeal
Seattle UniversityParentsAppeal
Loyola University ChicagoGeneralAppeal
University of Puget SoundReunion AlumniAppeal
Georgetown UniversityGeneralAppeal
University of OregonGeneralAppeal
James Madison UniversityOtherAppeal
James Madison UniversityGeneralAppeal
UMass Amherst FoundationGeneralAppeal
Utah Valley UniversityReunion AlumniAppeal
University of Iowa Center for AdvancementGeneralAppeal
Loyola University ChicagoGeneralAppeal
Texas Tech UniversityFaculty/StaffAppeal
  Institution Audience Purpose