Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Wellesley CollegeGeneralOther
Wayne State UniversityGeneralAppeal
Washington State UniversityGeneralStewardship
Virginia Military InstituteGeneralStewardship
University of VirginiaGeneralOther
University of Mary WashingtonGeneralAppeal
The State University of New York at OneontaGeneralAppeal
Saint Mary's University of MinnesotaGeneralOther
Northwest Missouri State UniversityGeneralAppeal
Northern Arizona UniversityGeneralStewardship
New York UniversityGeneralAppeal
Luther CollegeGeneralAppeal
Fort Hays State UniversityGeneralAppeal
Dalhousie UniversityGeneralAppeal
Brown UniversityGeneralStewardship
Bishop O'Dowd High SchoolParentsOther
Birmingham-Southern CollegeGeneralAppeal
Babson CollegeGeneralAppeal
Alverno CollegeGeneralAppeal
  Institution Audience Purpose