Samples

AGN’s Sample Library includes over a thousand submissions from annual giving programs around the world including direct mail appeals, emails, videos, phone scripts, stewardship pieces, volunteer materials, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

Click here to submit your own sample.



 Title Institution Category FY
Reunion Volunteer Appeal with Gift TableThe Pennington SchoolDirect Mail Appeals2021
Fall Brochure AppealThe Pingry SchoolDirect Mail Appeals2021
Virtual Reunion InvitationThe Pingry SchoolMisc/Other2021
Giving Day Save the Date PostcardThe Pingry SchoolDirect Mail Appeals2022
Sample SMS Texts for Phonathon CallersThe State University of New York at OneontaPhonathon Materials2021
Fall Appeal from Volunteer LeaderThe University of Texas School of LawDirect Mail Appeals2021
Sustaining Donor Postcard AppealThe University of Texas School of LawDirect Mail Appeals2021
Fall Brochure-style AppealThe Williams SchoolDirect Mail Appeals2021
Giving Day Save the Date PostcardThe Winsor SchoolSpecial Campaigns/Challenges2021
March to the Top Donor ChallengeTufts UniversityVolunteer Materials2021
Dental Alumni Association AppealTufts University School of Dental MedicineDirect Mail Appeals2021
Leadership Donor Upgrade MailerTulane UniversityLeadership Giving Materials2021
In-Kind Donations in Stewardship EffortsTyler Junior CollegeStewardship Communications2022
Honors College Parent AppealUABDirect Mail Appeals2019
Benevolent Fund - Personal Story AppealUABEmail Appeals2022
Fall Alumni AppealUBCDirect Mail Appeals2020
E-Appeal from Indigenous StudentUBCEmail Appeals2021
2nd Gift of the Year AppealUC BerkeleyDirect Mail Appeals2021
Optometry School Dean's AppealUC BerkeleyDirect Mail Appeals2021
Library Donor Matching AppealUC Berkeley LibraryDirect Mail Appeals2021
 Title Institution Category FY