Samples

AGN’s Sample Library includes over a thousand examples from annual giving programs around the world, including direct mail and email appeals, phonathon materials, leadership giving and stewardship communications, volunteer tools, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

Click here to submit your own sample.



 Title Institution Category FY
Law School Appeal Featuring Dean's NoteFordham Law SchoolDirect Mail Appeals2022
Appeal Featuring StudentFordham UniversityDirect Mail Appeals2020
Donor Societies AppealFordham UniversityDirect Mail Appeals2021
Parent Fund AppealFordham UniversityDirect Mail Appeals2021
Annual Fund PostcardForsyth SchoolDirect Mail Appeals2021
No Phone Number Email AppealFort Hays State University FoundationPhonathon Materials2022
Invitation to Alumni Book ClubFrancis W. Parker SchoolMisc/Other2021
Reunion Volunteer Training PresentationFrancis W. Parker SchoolVolunteer Materials2021
Reunion Gift Acknowledgement InsertFranklin & Marshall CollegeStewardship Communications2018
Phonathon ScriptFranklin & Marshall CollegePhonathon Materials2018
Athletics Phonathon ScriptFranklin & Marshall CollegePhonathon Materials2018
COVID-19 Athletics Fundraising AppealFranklin & Marshall CollegeEmail Appeals2020
Calendar Year End AppealFranklin UniversityDirect Mail Appeals2020
Hat Incentive Reunion AppealFurman UniversityEmail Appeals2021
LYBUNT Caller ScriptGannon UniversityPhonathon Materials2021
"Wheels of Success" AppealGardner-Webb UniversityDirect Mail Appeals2018
New Donor SurveyGeisinger HealthStewardship Communications2019
Donor Qualification ScriptGeisinger HealthPhonathon Materials2019
Origami Stewardship MailingGeorge Fox UniversityStewardship Communications2020
Giving Day Swag Box MailerGeorge Mason UniversitySpecial Campaigns/Challenges2021
 Title Institution Category FY