Senior Class Gift Texting Campaign
| Institution | Fairfield University |
|---|---|
| Submitted By | Lindsey Hanley - Associate Director, Annual Giving Programming |
| Year | 2026 |
| Click image to view complete sample |  |
| Description | For Fairfield University’s Class of 2026 Senior Class Gift Campaign, an exclusive alumni pin incentivized students to upgrade their gift from $6 to $26. Supported by a multichannel push across targeted emails, texts, and campus tabling, the effort educated seniors on higher education philanthropy while successfully driving higher individual gift amounts. |
| Award Recipient |
AGN Members receive unlimited access to our resources, discounts, and other benefits. Click here to learn more.
Want to stay up-to-date on best practices in annual giving? Click here to follow AGN's Page on Linkedin!
- s
- s