White Coat Campaign Video

Posted on 11/07/2018
InstitutionGeisel School of Medicine at Dartmouth
Submitted ByBrenda Shively - Assistant Director, Annual Giving
Year2026
Click image to view complete sampleFull Sample
Description

Geisel’s White Coat Campaign celebrates incoming medical students receiving their first coat—a pivotal milestone on their journey to medicine. Through a multi-channel campaign, alumni and donors sponsor coats and write personalized welcome notes to paired students. A compelling student video captured this milestone and philanthropic impact, setting an inspiring tone.


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