Giving Day Direct Mail Appeal
| Institution | Louisiana State University |
|---|---|
| Submitted By | Briana Lavigne - Annual Giving Coordinator |
| Year | 2026 |
| Click image to view complete sample |  |
| Description | Designed to drive early participation for LSU Giving Day 2026, this interactive direct mailer featured a personalized appeal, reply card, and a custom tiger origami activity. By pairing compelling storytelling with a hands-on creative takeaway, the piece transformed a traditional fundraising solicitation into an engaging and memorable donor experience. |
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