Heidi Hopewell - Assistant Director of Loyalty Giving
Click image to view complete sample
Description
A few years ago, we've started incorporating a digital strategy around some of our primary mail solicitations within Loyalty Giving. Our goal has been to raise awareness/warm our constituents before we ever make an ask. This particular solicitation is our annual scholarship appeal.
Categories
Consecutive
Retention
AGN Members receive unlimited access to our resources, discounts, and other benefits. Click here to learn more.
Want to stay up-to-date on best practices in annual giving? Click here to follow AGN's Page on Linkedin!