| Institution | California State University San Marcos |
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| Submitted By | Lori Brockett - AVP, Alumni Engagement & University Events |
| Click image to view complete sample |
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| Description | In Fall 2021, California State University San Marcos finalized a crowdfunding program to help make fundraising for special projects easier. In an effort to clearly communicate what crowdfunding is, the Digital Giving Specialist wrote the script, recorded and starred in the launch video. |
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