| Institution | Georgia State University - J. Mack Robinson College of Business |
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| Submitted By | Amanda Pinney - Associate Director of Development & Communications |
| Click image to view complete sample |
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| Description | We made a video of a student thanking donors for their gifts in 2020 and sent it out to roughly 400 donors who gave under $500 in FY2020 (July 1 2019-June 30 2020). This mail piece was my way of tying that video into a more personalized mail appeal for donors of $500+ in FY2020. |
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