Holiday Gift Guide Campaign
| Institution | University of Georgia |
|---|---|
| Submitted By | Ashley Crain - Assistant Director of Annual Giving |
| Year | 2026 |
| Click image to view complete sample |  |
| Description | UGA Annual Giving’s Holiday Gift Guide leverages year-end generosity by offering donors meaningful ways to celebrate Bulldog spirit. Anchored by the “Dawgs, Actually” video parody and an integrated digital strategy across email and social media, the FY26 expansion featured more participating campus funds. |
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