Workshop: Parent Giving

*Note: Only one person/login per registration.


Parents are an important source of philanthropic support for most educational institutions. But the window of opportunity to cultivate parent donors is often short—limited to the time when their children are in school. Identifying the strongest prospects, engaging them in meaningful ways, and soliciting them at the right time and for the right area will improve fundraising results today, increasing the likelihood that parents will stay involved and supportive for years to come.

Join us on Thursday, February 1st, for an interactive online workshop that will provide you and your colleagues with a framework for increasing support from parents.

Participants will have an opportunity to:

  • Discover the latest trends and best practices in parent giving
  • Meet and get to know colleagues from other institutions
  • Find out how other organizations approach their work
  • View and discuss real examples, issues, and ideas
  • Examine your own efforts and identify opportunities for improvement
  • Obtain tools, templates, and other materials
  • Earn CFRE credit
  • And more!

This event is ideal for advancement professionals at educational institutions who wish to learn more about parent giving.

Join Sessions

To participate in a live session, please click below on the title of the session you wish to join. When a separate window opens in Zoom, please enter the password listed under the session title. Event audio is available via streaming (through your computer speakers) or you may listen over the phone by calling 929.205.6099 and entering Meeting ID 882 1116 2829. If you have any issues with the audio through your computer, we strongly advise you to dial in using the phone number.

Welcome/General Session
(Password: PARENT24)
11:30 AM - 12:45 PM Eastern Time

Meet the faculty, get an overview of the program, and learn key concepts of parent giving.


12:45 PM - 1:00 PM Eastern Time

Take time to complete a short assignment, rest, get a snack, check email, etc.

Issues & Opportunities
(Password: PARENT24)
1:00 PM - 2:15 PM Eastern Time

Meet peers from other institutions, identify challenges and potential growth areas, and discuss actionable strategies for successful parent giving


2:15 PM - 2:30 PM Eastern Time

Take a little time to rest, get a snack, check email, etc.

Show & Tell
(Password: PARENT24)
2:30 PM - 3:45 PM  Eastern Time

Share an example of parent giving and get feedback from your group on how to improve it.

Bringing It Together
(Password: PARENT24)
3:45 PM - 4:00 PM Eastern Time

Hear key takeaways, lessons learned, and words of advice from the workshop’s expert faculty.

For more information, please contact us at 888.407.5064 or [email protected]


Mary Risner

Mary has more than 20 years of experience in annual giving and educational fundraising. She currently serves as Chief Development Officer at Westover School, Middlebury CT, and has previously led programs at Brown University, University of Pennsylvania, and Franklin & Marshall College. She holds a Graduate Certificate in Leading and Managing through Change, as well as a B.S. in Business Economics from Bloomsburg University and an M.S. in Organizational Dynamics from the University of Pennsylvania.

Michael O'Brien

With over 13 years experience in annual giving and alumni affairs, Michael O’Brien has led programs at Buckingham Browne & Nichols School ("BB&N") and Boston College High School. Michael’s other experience includes admissions, teaching, college counseling and international programs prior to working in development. Mike holds degrees from Boston College’s Lynch School of Education and Hobart & William Smith Colleges where he was a four-year member and team captain of Hobart’s lacrosse team.

Jason Sabow

With more than 10 years of experience in annual giving and educational fundraising, Jason has led programs at the University of North Carolina at Chapel Hill, including the Kenan-Flagler Business School. His other experience includes work with NeuLion and Davidson College. Jason holds a B.A. in Economics and Sports Management from UNC-Chapel Hill.


Dan Allenby Principal & Founder at Annual Giving Network

Dan is an author, speaker, and consultant who has worked with educational institutions for more than 25 years to improve their fundraising results. An internationally recognized expert on annual giving, he is a CASE Laureate and recipient of the prestigious Crystal Apple Award for Teaching Excellence. His book Ideas for Annual Giving offers designs for helping organizations increase their levels of sustainable philanthropic support. Dan has led annual giving and membership programs at Boston University, Tufts University, Georgetown University, and the National Geographic Society. He also served on the faculty for CASE’s Summer Institute in Educational Fundraising and chaired its Senior Annual Giving Professionals Conference and Annual Giving Workshop for five collective terms. He holds a B.A. in History from James Madison University and a M.B.A. from Boston College. Outside of work, Dan enjoys spending time with his family, writing songs, and getting away to the beaches of Cape Cod. His philosophy is that success comes from focusing on what’s right in front of you.

Event Materials

Please click on the links below to access the workshop materials and additional training tools. 

General Materials

For more information, please contact us at 888.407.5064 or [email protected]