| Institution | Georgia State University |
|---|---|
| Submitted By | Ashey Watts - Director of Annual Giving |
| Year | 2025 |
| Click image to view complete sample |  |
| Description | Georgia State University's FY25 fall direct-mail piece used the metaphor of doors to show how donor support opens opportunities for students. Building on the spring mailer's message about removing barriers, this illustrated story used strong visuals to re-engage donors and highlight the impact of giving. |
