InstitutionMichigan Tech University
Submitted BySana Dicks - Director of Annual Giving
Year2025
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Description

This multi-channel campaign used crowdfunding, peer-to-peer fundraising, social media posts, text messages, and email appeals to ensure the entire Husky community comes together to keep one of our traditions alive. In addition to the mass-appeal effort, we had a great campus ambassador, the Pep Band Director, who shared the crowdfunding link with their personal network.