Student-Focused Impact Report
| Institution | UNC Wilmington |
|---|---|
| Submitted By | Missy Kennedy - Associate Vice Chancellor |
| Year | 2025 |
| Click image to view complete sample |  |
| Description | Post-campaign, UNCW mailed a student-focused impact report to key donor segments. Designed with bold visuals and personal stories, it aligned with campaign themes and avoided solicitation confusion. Seven months later, UNCW achieved a record $23M in fundraising—proof of storytelling’s power in donor stewardship. |
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