Gift Anniversary Direct Mail Appeal
| Institution | University of Michigan |
|---|---|
| Submitted By | Peter Drogaris - Assistant Director, Annual Giving |
| Year | 2025 |
| Click image to view complete sample |  |
| Description | Decorative "Anniversary Card" is sent to constituents on the anniversary of their last gift. Primary message is "Thank You" and secondary message is "Happy Anniversary" with an ask to renew their giving. |
| Award Recipient |