| Institution | University of Oregon |
|---|---|
| Submitted By | Celeste Christie - Assistant Director, Annual Philanthropy |
| Year | 2024 |
| Click image to view complete sample |  |
| Description | This is a postcard mail piece to accompany a crowdfunding campaign to raise $40,000 to purchase 4 sousaphones. The mailer is for band donors, band alumni, athletics donors, and season ticket holders. Since some of the sousaphones are older than the students playing them, I thought it would be fun to anthropomorphize the oldest sousaphone to emphasize the aging equipment. |
| Award Recipient |
